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Resources Hub

MarTech News: Round-Up 10/03/23

Verizon Business Partners with Sparq Live Limited, ChurnZero Partners With Northpass and more with the martech news!
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Growth Hacking: Your Top 10 FAQs Answered

Growth hacking, also known as guerrilla marketing, has been likened to the "art and science" of rapid experimentation across marketing channels and product development to identify the most effective..
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AI-Driven Growth Best Practice Guide

Artificial Intelligence (AI) is currently one of the biggest trends in marketing, with the prominence of tools like ChatGPT making its appeal more mainstream and accessible. We’ve created this..
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The State of QR codes in 2023: Stats and Trends

The global QR Code Labels Market size is projected to reach $1268.1 million by 2026, from $916.7 million in 2020. And it doesn't seem to be slowing down.

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MarTech News: Round-Up 09/02/23

Crisp Acquires Integral Group, Marin Software and Yahoo Integrate, NICE and Cognizant Partner and more in this week's martech news

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News

What Marketers Need to Know About Omnichannel Customer Journey Mapping & Experiences

Increasingly, business isn’t all about the product—it’s about the customer experience (CX). But according to a recent Forbes survey commissioned by Treasure Data, while three-quarters of business..
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Story

Growing Your WhatsApp Marketing Lists - Part Two

 Businesses are increasingly turning to WhatsApp to engage with their customers in an informal, conversational way. It's a win for both consumers, who seem comfortable receiving communications from..

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Ending the big content gamble – how big data and AI are fuelling a revolution in content ROI

Watch on-demand: how AI and big data are creating new perspectives and solutions for marketing leaders.
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Peak Customer Experience Tools To Elevate Your Business

Market analysts anticipate rapid growth for the global UX market, from an estimated $465 million in 2021 to over $1.3 billion in 2028. Let’s take a look at several customer experience tools that..
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Superpowers for Supermarketeers: How to power-up your content machine in 4 steps

Watch on-demand: top tips and best practices to optimise tools and workflows for productivity and ROI,
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What's the Role of a Modern Sales Enablement Manager?

What is the job and role of a Sales Enablement Manager? As a Sales Enablement Manager, you're the go-to person for sales reps whenever they need to brush up on their knowledge. You don't just have to..
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Growing your WhatsApp marketing lists: Part one

Companies love WhatsApp because of its informal conversation style that seems to connect in a way other messaging systems can’t replicate. It creates a more natural experience where conversations..
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