A Chief Marketing Technologist is basically a big-shot marketing executive who's in charge of all things tech-related when it comes to marketing.
A Chief Marketing Technologist is basically a big-shot marketing executive who's in charge of all things tech-related when it comes to marketing.
The Chief Revenue Officer role has evolved throughout the years, to become the disruptive and innovative position it is today. At the forefront of innovation, the CRO embodies a dynamic approach,..
A Chief AI Officer (CAIO) is a senior executive responsible for the overall strategy, development, and implementation of artificial intelligence (AI) initiatives within an organisation. The CAIO is..
Step right up and see the world of Marketing Operations Specialists! These brave souls are the unsung heroes of the marketing realm, juggling data-driven strategies like circus performers mastering..
But without knowing exactly what a sales operations manager is, it might all seem a bit complicated. But don't stress, we've got you.
Threads. Millions of you have joined so far. The supposed "Twitter killer". The new virtual home of Gordon Ramsay and Shakira. But does anyone even know how it works?
Prompt engineering involves the process of refining the text prompt submitted by a user to generative AI models in order to achieve specific tasks.
It's time to learn from the people in the know. The people who have written the literal book on the topic. The people you need to turn to when the AI rabbit hole goes too deep.
That's why we've..
Join Andrew Stephenson, Marketing Director for Treasure Data as he explores the 5 key functions of a Customer Data Platform, or CDP.
As part of our Explainer Series, Andrew delves into the world of..
With such tech as AI, the whole industry and way of working will likely change. Though change is scary, it does mean unprecedented progress, efficiency, and effectiveness. It also means AI has to..
The potential of AI and machine learning as a whole is vast, as it empowers brands to craft personalised content on a large scale, fostering a heightened sense of customer loyalty and engagement.
But..
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