Resources Hub

Learning Library Membership

Keep upgrading your marketing skills and knowledge with our membership packed with a suite of learning experiences. From on-demand lessons and courses to resources, reports and guides. Plus, pick..

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Report: State of AI Marketing & Sales

With increasing investments in AI-driven strategies, businesses are transforming how they engage customers and drive ROI, while overcoming challenges in talent acquisition, data management, and..

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Webinar: 2025 Marketing Academy Planning

This webinar will explore how AI is reshaping marketing skills, roles, and organisational structures while offering insights into key industry trends.

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AI Marketing & Sales Periodic Table

This AI Marketing periodic table pulls together all the key pieces of a solid AI-powered marketing strategy into one easy-to-follow guide. It's a blueprint for making a real impact and ensuring AI..
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Transform your ABM Strategy with the Account-Based Marketing Periodic Table

LXA's Account Based Marketing periodic table sets out the elements you need for a targeted account based marketing strategy.  
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Coca-cola global CMO primary learning objective: Martech and AI upskilling

Coca-cola's CMO discusses the increasing importance of the role of marketing technology (martech) and artificial intelligence (AI) in shaping the industry's trajectory, and highlights the need for..
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Webinar: Mapping and Stacking a High-Performance Marketing Team with Carlos Doughty

Build a high-performance marketing team with expert insights on roles, competencies, and capabilities. Join our exclusive webinar now!
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Martech: Love it or Loathe it?

Martech: Love it or Loathe it? New survey by Clevertouch Consulting reveals only half of marketers love their Martech and the majority (67%) are now prioritising technology over creativity
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Driving Agency Growth in 2024: The AI, Data, and Martech Industry Overview

Discover how martech and AI are driving agency growth in 2024. Explore key trends, challenges, and opportunities for marketers and agencies in the evolving landscape of data and technology.
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The Evolution of Digital Messaging Excellence

The Evolution of Digital Messaging Excellence report looks at the role that mobile push and app notifications play in omnichannel marketing strategies. 
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Watch On-Demand: The State of Martech for Agencies & Martech Solution Providers

Discover key 2024 martech trends for agencies, including AI, data privacy, and digital commerce. Learn how agencies can drive growth through training and upskilling.
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Digital Asset Management (DAM) Course

Learn how to maximise your Digital Asset Management investment with our comprehensive online workshop. Enhance brand consistency and streamline workflows. 
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