AntiCon DialUp: How to power Netflix-level personalisation in your lifecycle marketing
Watch on-demand | Everyone knows Netflix has mastered personalisation. But how do they actually do it?
Carlos Doughty chats with Kevin Kelly, exploring creativity in an AI world, the impact of AI on the media landscape, and the future of the creator economy.
Author of 'The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future,' Kevin can share some amazing experience in the ways in which technology is changing our world.
Watch now, and learn about the latest trends and developments in AI and their implications in your industry. Gain valuable insight into how AI is being used to create new forms of content, including virtual and augmented reality experiences, and how it is changing the way we consume and interact with media. Explore the ways in which AI can enhance your creativity and the potential for new forms of expression.
Watch on-demand | Everyone knows Netflix has mastered personalisation. But how do they actually do it?
In this guide, we will explore the key components of effective sales enablement and efficient sales operations, and provide practical advice for those looking to implement a sales enablement strategy.
LXA's State of Data-Driven Marketing & Advertising Report looks at some key issues and trends around data-driven marketing.
Every enterprise AI transformation runs on two plans. The technology plan is funded, governed and owned. The talent plan rarely gets the same weight, even though it's the talent side that determines what the technology can actually deliver.
This report sets out how to close that gap: how to redefine your competency framework for two workforces rather than one; run a diagnostic that scores your team and AI side by side, task by task; govern agents as digital employees through the full employee lifecycle; and rebuild your academy around delivery modes suited to an AI era where content ages in months, not years.
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