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NFTs and Marketing: Stats and Trends for 2022

Who are the winners and losers in the NFT marketing space? Here's some 2022 statistics and trends to help you figure it out.
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Why is Zero Party Data the Future?

Zero party data is a window into how privacy and customer experience will work in the future. Zero party data is when a customer willingly and proactively shares information with a company. This..
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Super Bowl Marketing: Stats and Trends for 2022

Who are the winners and losers in the Super Bowl advertising space? Here's some statistics and trends to help you figure it out.
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Super Bowl Marketing: Stats and Trends for 2023

Who are the winners and losers in the Super Bowl advertising space? Here's some statistics and trends to help you figure it out.

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The History of Acquia

We look at the rise of Acquia from 2005 to the present day.
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4 Brand Awareness Campaign Ideas for Your ABM Strategy

What is brand awareness? It can mean effectively placing your brand in front of your most important audiences, no matter where they are.
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The Top Five Super Bowl NFTs You Can Buy Right Now

The Super Bowl is a pretty big deal in the marketing world especially. So, what happens when you combine two of marketing's current darlings? Well, you get Super Bowl NFTs.
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MarTech News: Round-Up 03/02/22

Simpli.Fi Acquires Coremedia Systems Tango Acquires Agilquest Piano Partners With Snowflake Vista Equity Partners, Evergreen Coast Capital Acquire Citrix Cloudinary Acquires Indivio GWI Raises..
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The Top Five Virtual Event Trends We'll See in 2022

The virtual events industry is expected to grow ten-fold over the coming decade - from $78B to $774B. So, it shows no signs of slowing down.
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Metaverse and Marketing: Stats and Trends for 2023

There are predictions out there that Metaverse could reach the $800B mark by 2024, as it is already sitting at around $47B thanks to a surge of interest in 2020 when the pandemic peaked.
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The History of Thunderhead

A big hitter in the software game, Thunderhead have become a recognised leader in the customer engagement and customer journey orchestration market since their founding in 2001. We explore the last..
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3 Top Examples of Effective ABM Campaigns (and Why They Work!)

According to SiriusDecisions, 92% of B2B marketers find ABM to be extremely important in their overall marketing efforts. Let's look at an example of marketers doing ABM right.
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