The Threads Algorithm: Here's How it Works

Threads. Millions of you have joined so far. The supposed "Twitter killer". The new virtual home of Gordon Ramsay and Shakira. But does anyone even know how it works?

Story

What is a Prompt Engineer?

Prompt engineering involves the process of refining the text prompt submitted by a user to generative AI models in order to achieve specific tasks.

Story

6 AI in Marketing Books You Need to Read in 2023

It's time to learn from the people in the know. The people who have written the literal book on the topic. The people you need to turn to when the AI rabbit hole goes too deep.

That's why we've..

Story

What you need to know about CDPs

Join Andrew Stephenson, Marketing Director for Treasure Data as he explores the 5 key functions of a Customer Data Platform, or CDP.

As part of our Explainer Series, Andrew delves into the world of..

WATCH NOW

Resource

What is the Future of AI in Marketing?

With such tech as AI, the whole industry and way of working will likely change. Though change is scary, it does mean unprecedented progress, efficiency, and effectiveness. It also means AI has to..

Story

Cannes Lions Winners: Who did it best, Humans or AI?

The potential of AI and machine learning as a whole is vast, as it empowers brands to craft personalised content on a large scale, fostering a heightened sense of customer loyalty and engagement.

But..

Story

Mastering Customer Insight and AI: The Keys to Marketing Success

Our latest AntiCon DialUp session, delivered over two consecutive days, brings together two insightful sessions that explore the power of customer insight and the transformative force of AI in..

Event

Top Martech Experts to follow

We've created a list of the top martech experts to follow, so you can do just that - follow them. Keep an eye on their career moves, their insights and ideas, and where they get their shoes.

Story

Consent-Based Marketing: Bringing Privacy and Consent to Your Tech Stack

Watch on-demand: Consent-Based Marketing: Bringing Privacy and Consent to Your Tech Stack

WATCH NOW

Video

Courses

Learning Resources

Marketing Resources

In-Person Events

More

Courses

Learning Resources

Marketing Resources

In-Person Events

More

Resources Hub

The Threads Algorithm: Here's How it Works

What is a Prompt Engineer?

6 AI in Marketing Books You Need to Read in 2023

What you need to know about CDPs

What is the Future of AI in Marketing?

Cannes Lions Winners: Who did it best, Humans or AI?

Mastering Customer Insight and AI: The Keys to Marketing Success

Top Martech Experts to follow

Consent-Based Marketing: Bringing Privacy and Consent to Your Tech Stack

The Ultimate A-Z of Sales Enablement, Operations and Tech Terminology

MarTech News Round-Up 02/06/23

The State of Data-Driven Marketing - Middle East Edition Edition

LXA