LXA CMO Summit

Headline Speaker: Richard Shotton

We’re excited to welcome Richard Shotton, best-selling author of The Choice Factory and one of the most influential voices in behavioural science.

Richard has spent 18+ years helping brands like Coca-Cola, Lexus and comparethemarket unlock growth by applying the science of human behaviour.

His brand-new book, Hacking the Human Mind (out September 30th), is already winning praise: Rory Sutherland calls it “a book for the ages,” while Robert Cialdini says he “couldn’t put it down.”

All CMO Summit attendees will score a free copy of Hacking the Human Mind.