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Resources Hub

The Ultimate Guide to Metaverse Influencers: What Do They Mean For the Future of Marketing?

The influencer marketing industry potentially reaching $16.4B in 2022, there's no sign of it slowing down. So, where's it going next? Well, the Metaverse, of course!
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Why Events Should Always be Learning Experiences

Forums and events have long been a staple of the industry. But how can they be used to upgrade the skills of your team? How can you inspire two-way communication?
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Word of Mouth Marketing: Stats and Trends for 2023

Word of mouth marketing drives a whopping $6T of annual consumer spending and is estimated to account for 13% of consumer sales.
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Decentralised Autonomous Organisations and You: The Marketer's Ultimate Guide to DAOs

Decentralised Autonomous Organisations are basically a flat-hierarchy group, that operates under a shared goal.
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MarTech News: Round-Up 21/04/22

OSF Digital Raises $100 million Series C Fulcrum Launches Customer Data Platform NICE and Deutsche Telekom Global Business Announce Partnership Corporate Visions Acquires DSG
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Who is Christine Bailey?

Yes, we're talking about the Christine Bailey - a multi-hyphenate of CMO, author, Tedx Speaker, and general badass.
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Top 6 Stats which Prove The Importance of the Welcome Email (and 5 Top Examples!)

With a whopping ROI of 122%, email marketing is nothing to be sniffed at.
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What is a Chief Digital Officer (CDO)?

Back in 2008, there were probably no more than about a dozen CDOs worldwide. By 2010, that number had quadrupled.
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MarTech News: Round-Up 14/04/22

ICIMS Acquires Candidate.ID Validity Acquires MailCharts Ogury Acquires MotionlySamCart Raises $82 Million Omnicom Teams Up With Firework
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What is NextTech?

NextTech is the next tech. The tech of the future. The next big tech. Can you see where we got the name? 

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MarTech News: Round-Up 08/04/22

Mural acquires LUMA and launches the Collaborative Intelligence System OSF Digital Acquires Economic Research Company Netnomics Optimove Acquires Kumulos
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Martech WebSesh: How Greggs revolutionised their CX

Watch on demand: 30 minute online presentation followed by a 15 min speaker Q&A. 

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