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The Martech Report 22/23

Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.

As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.


15 of the Best Content Marketing Tools on the Market

Content. Marketing. Bring them both together and what do you have? Oh you better believe you've got some sweet, sweet content marketing.


15 of the Best Content Marketing Tools on the Market

Q&A: Meet...#MarTechFest Dial Up Global Speaker Chris Wickson from Integrate

Martech News: Weekly Round-Up 23/09

Web Sesh: The Power of Unified Data: Personalising a Seamless Customer Experience

How Can MarTech Impact Business Growth?

What is People-based Marketing?

Tips & Tricks for Large File Sharing

Getting The Most out of the New ON24 Engagement Hub

How the Acquia Demand Generation Team Uses a CDP to Do More, Better and Faster

3 Colour Rule's Flavilla Fongang: The Brand Experience Futurist Shaping the Martech Industry

Retro Tech: Are QR codes making a comeback?

The rising of no-code or low-code as MarTech Solutions for Digital Marketers

Customer Data Platforms vs. Master Data Management: What's the Difference?

How to Use Technology to Improve Customer Service

Retro Tech: Is SMS messaging making a comeback?

What Is a 360 Degree Customer View?

Martech News: Weekly Round-Up 16/09

Help! Should I Buy or Build my Customer Data Platform?

Canva Raises $200m Based on $40bn Valuation

Sendoso Bags $100 Million Funding in Series C Investment Rounds

Gartner Releases 2021 Hype Cycle for Digital Marketing

Why Is Accounting Giant Intuit Buying Mailchimp?

Three Tips for Top Tier Content Marketing for Start-ups

Panel-Based Versus People-Based Marketing: Finding The Right Strategy For A Successful Customer Experience

How to Evaluate if You Need a CDP

Parting the Sea of Sameness in B2B Marketing Requires Creative Bravery

How to Write a Webinar Agenda

Three Ways Blockchain Is Changing Digital Marketing

WebSesh: The A to Z of Replatforming your Marketing Automation

How, Why, and When to Use Snapchat for Business

How Are B2B and B2C Content Marketing Different?

Top of the OPs: What is MarketingOps, SalesOps, RevOps, DevOps, ProductOps and Xops?

Martech News: Weekly Round-Up 09/09

NFTs and Their Role in The Creator Economy

Press Release: MarTech Alliance acquires FSMarTech

Why Social Listening Can Be a Valuable B2B Marketing Tactic

How to Prepare for MAP Migration – Your Six Step Action Plan

Five Quick Ways to Avoid the Dreaded Spam Filter

What is Marketing Ops?

Top 5 uses for Digital Brand Templates