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The Martech Report 22/23

Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.

As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.

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15 of the Best Content Marketing Tools on the Market

Content. Marketing. Bring them both together and what do you have? Oh you better believe you've got some sweet, sweet content marketing.

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15 of the Best Content Marketing Tools on the Market

Q&A: Meet...#MarTechFest Dial Up Global Speaker Chris Wickson from Integrate

Martech News: Weekly Round-Up 23/09

Web Sesh: The Power of Unified Data: Personalising a Seamless Customer Experience

How Can MarTech Impact Business Growth?

What is People-based Marketing?

Tips & Tricks for Large File Sharing

Getting The Most out of the New ON24 Engagement Hub

How the Acquia Demand Generation Team Uses a CDP to Do More, Better and Faster

3 Colour Rule's Flavilla Fongang: The Brand Experience Futurist Shaping the Martech Industry

Retro Tech: Are QR codes making a comeback?

The rising of no-code or low-code as MarTech Solutions for Digital Marketers

Customer Data Platforms vs. Master Data Management: What's the Difference?

How to Use Technology to Improve Customer Service

Retro Tech: Is SMS messaging making a comeback?

What Is a 360 Degree Customer View?

Martech News: Weekly Round-Up 16/09

Help! Should I Buy or Build my Customer Data Platform?

Canva Raises $200m Based on $40bn Valuation

Sendoso Bags $100 Million Funding in Series C Investment Rounds

Gartner Releases 2021 Hype Cycle for Digital Marketing

Why Is Accounting Giant Intuit Buying Mailchimp?

Three Tips for Top Tier Content Marketing for Start-ups

Panel-Based Versus People-Based Marketing: Finding The Right Strategy For A Successful Customer Experience

How to Evaluate if You Need a CDP

Parting the Sea of Sameness in B2B Marketing Requires Creative Bravery

How to Write a Webinar Agenda

Three Ways Blockchain Is Changing Digital Marketing

WebSesh: The A to Z of Replatforming your Marketing Automation

How, Why, and When to Use Snapchat for Business

How Are B2B and B2C Content Marketing Different?

Top of the OPs: What is MarketingOps, SalesOps, RevOps, DevOps, ProductOps and Xops?

Martech News: Weekly Round-Up 09/09

NFTs and Their Role in The Creator Economy

Press Release: MarTech Alliance acquires FSMarTech

Why Social Listening Can Be a Valuable B2B Marketing Tactic

How to Prepare for MAP Migration – Your Six Step Action Plan

Five Quick Ways to Avoid the Dreaded Spam Filter

What is Marketing Ops?

Top 5 uses for Digital Brand Templates