This week in MarTech: Cision acquires Brandwatch, Exponea and Acxiom announce a data integration, Zeta Global raises $222.5 million in debt financing, Blueshift takes home $30 million, Terminus raises $90 million, Otter.ai raises $50 million, Lexer brings home $33.5 million, Jellyfish acquires 5 new companies, and BrandMaker secures a strategic investment.