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State-of-Martech-2023-24—Guide - Transparent - Cover

The State of Martech & Marketing Operations 2023/24

With marketing technology now central to marketing strategy, CMOs face a number of challenges as they look to improve the customer experience. 

These challenges involve finding the right skills and knowledge to improve martech maturity, proving ROI of martech investment, tech selection, and keeping up with a changing technology landscape. 

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Best Zoom Backgrounds

For all us of working at home enduring endless conference calls it’s time to add a little fun into the mix and switch up your backdrop.

Whether you’re on a team meeting, important conference call, interview or hosting a virtual pub quiz for your mates it’s time to spice up your zoom background. So, I’ve taken the liberty to compile together the pièces de résistance zoom backgrounds for you to use on your next conference call (chef’s kiss) – you can thank me later.

Topics

Best Zoom Backgrounds

Best Working From Home Tweets

Salestech: What it is and Why it Matters

Use virtual engagement to drive real-world growth

Women's History Month - Dr Christine Bailey

Women's History Month - Sinem Soydar Günal

Women's History Month - Amy McManus

Women's History Month - Amy Rodgers

Women's History Month - Julie Alexander

Women's History Month - Anita Brearton

Women's History Month - Holly Chen

Innovations That Are Shaping Marketing Tech in 2022

Meet the women of MarTech Alliance

Marketing & Tech Book Club: That Will Never Work by Marc Randolph

Marketing & Tech Book Club: Delusions of Brandeur by Ryan Wallman

The Best Marketing Events & Business Conferences for 2020

Why CMOs must embrace martech

Is agile always the answer?

Building a Marketing & Sales Operations Machine

MarTech Podcast: Chris Wickson & Scott Brinker

Marketing & Tech Book Club: Be More Pirate by Sam Conniff

A 3rd Year Of #Martechfest Magic In The Bag

Marketing & Tech Book Club: Secrets of Sandhill Road by Scott Kupor

Making it stack up: How to get, and stay, in control of your martech

Marketing & Tech Book Club: The Algebra of Happiness by Scott Galloway

Marketing & Tech Book Club: Finding My Virginity by Richard Branson

Marketing Book Club: Conversational Marketing by D. Gerhardt & D. Cancel

Do today’s CMOs need tech skills?

Swedish MarTech Landscape revealed

Growth Hacking is Here to Stay

The Trouble With Dashboards

Marketing & Tech Book Club: Your Ad Ignored Here by Tom Fishburne

Top 6 Marketing & Technology books to read in 2019

German Marketing Technology Landscape Supergraphic

Marketing & Tech Book Club: This Is Marketing by Seth Godin

Marketing & Tech Book Club: Would You Do That To Your Mother? by Jeanne Bliss

Marketing & Tech Book Club: The Agile Marketer by Roland Smart

Marketing & Tech Book Club: Geek Girl Rising by Heather Cabot

Marketing & Tech Book Club: The Four by Scott Galloway

Marketing & Tech Book Club: Hacking Marketing by Scott Brinker