Customer Data Platform Treasure Data Raises $234 Million
In a funding round led by SoftBank Corp, customer data platform (CDP) Treasure Data has secured $234m.
With marketing technology now central to marketing strategy, CMOs face a number of challenges as they look to improve the customer experience.
These challenges involve finding the right skills and knowledge to improve martech maturity, proving ROI of martech investment, tech selection, and keeping up with a changing technology landscape.
With marketing technology now central to marketing strategy, CMOs face a number of challenges as they look to improve the customer experience.
These challenges involve finding the right skills and knowledge to improve martech maturity, proving ROI of martech investment, tech selection, and keeping up with a changing technology landscape.
In a funding round led by SoftBank Corp, customer data platform (CDP) Treasure Data has secured $234m.
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