With marketing technology now central to marketing strategy, CMOs face a number of challenges as they look to improve the customer experience.
These challenges involve finding the right skills and knowledge to improve martech maturity, proving ROI of martech investment, tech selection, and keeping up with a changing technology landscape.
With a name like a German metal band, a stream of awards, and a genius founder behind its every move, it's no surprise that Thunderhead's reputation precedes it.
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