Featured
Martech-Report-22-23

The Martech Report 22/23

Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.

As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.

DOWNLOAD

Learning Hub

Marketing Leaders Dinner - London

8th Sept 2022

Join us for an exclusive evening of fine dining, fine wine and fine marketing conversation.

Event

MarTech News: Round-Up 08/04/22

Mural acquires LUMA and launches the Collaborative Intelligence System OSF Digital Acquires Economic Research Company Netnomics Optimove Acquires Kumulos
News

Martech WebSesh: How Greggs revolutionised their CX

Watch on demand: 30 minute online presentation followed by a 15 min speaker Q&A. 

Video

Martech M&A Activity Continues to Grow in Q1 2022

Martech M&A Activity Continues to Grow in Q1 2022
Story

The History of LXA (Formally Known as MarTech Alliance) Sarah O'Neill | 7 April, 2022

How it started....how it's going...

Story

Data and Privacy : Stats and Trends for 2022

Companies are beginning to feel the impact of this shift towards data privacy, with 97% saying they're planning to increase their spending on protecting consumer data. 
Story

Book Of The Month - Thinking, Fast and Slow

Book Of The Month - Thinking, Fast and Slow
Story

With a 9% Stake, is Elon Musk Planning to Acquire Twitter?

Tesla CEO Elon Musk has become the single largest shareholder in Twitter, after hinting recently about plans to shake up the social media industry. As a result, Twitter shares were up 26% in..

Story

Top 10 April Fool’s Jokes From Marketers in 2022

Every year, brands craft April Fool's campaigns. It offers an opportunity to communicate a light-hearted subversion of their brand image, entertaining their current community, whilst gaining..

Story

10 Growth Hacking Tips and Tools You Need to Know

According to Harvard Business Review, it can be 5-25% more expensive to attract new customers than retaining existing ones. So, reducing churn can be far less costly than new user acquisition but..
Story

Ulisse Sarmiento on The Secret Ingredients to CX Excellence

Ulisse Sarmiento on The Secret Ingredients to CX Excellence
Story

MarTech News: Round-Up 31/03/22

Uniform Acquires Headless Creator Astronomer Raises $213M RapidAPI Raises $150M Island Raises $115M Zoomd Acquires AI Marketing Platform Albert
News