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Open Courses

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Edtech – supported with managed services

✓ Intelligence-as-a-service (IntaaS) Platform
✓ Capability Program Design
✓ Capability Frameworks
✓ Competency Assessments

Find out more

Learning Delivery Formats

Learning Insights

Marketing Insights

Events

More

The Ultimate A-Z of Martech Terminology

Martech, like the marketing industry in general, is awash with buzzwords, phrases and acronyms that can be impenetrable to the outsider, or the beginner. 

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Strategy & Trends Data MarTech Content & Engagement Browse all partner People & Skills NextTech B2B Marketing Experience news Marketing Operations Book Club SalesTech book club feat Artificial Intelligence (AI) Digital Working anticonlx global

The Ultimate A-Z of Martech Terminology

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14,000 Solutions: The Martech Landscape 2024

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Google Delays Cookie Phase-out until 2025

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The 2024 ML, AI, & Data Landscape

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Is Google Looking to Acquire Hubspot?

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The Vital Partnership Between CMOs and Marketing Capabilities Leaders

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Understanding 2024 Martech Trends for Agency Growth

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What are Marketing Capabilities, and Why is it so Important?

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LXA's New Marketing Capabilities Excellence Report

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DAM Platform Uses AI to Streamline Content Creation and Discovery

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Are Marketers Prepared for the Death of Third-Party Cookies?

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Why Sales Teams Need to Elevate Virtual Meeting Experiences

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Why Organisations are Expanding Marketing Ops Teams

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MetaRouter Introduces Third-Party Tag Removal Solution

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How Gen AI is Being Used to Improve Sales Productivity

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How Effective Data Privacy Policies Strengthen Brand Trust

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Success of Sales Enablement Drives Growth in Investment

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Martech Now Accounts for 30% of Marketing Budgets

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What is a Marketing Operations Specialist?

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The Disruptive Power of AI in Learning and Work: In Conversation With Scott Brinker

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Why Data Will Be Key in the AI Battle: In Conversation With Scott Brinker

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Unleashing the Power of AI in Martech: In Conversation with Scott Brinker

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Martech M&A Activity 2023

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Apple Launches Vision Pro AR Headset

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CMOs Experiencing Pressure on Martech Budgets

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B2B Marketers Need to 'Defend the Spend'

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What Challenges do B2B Marketers Face Around Virtual Events?

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Martech Stats and Trends for 2023

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Martech M&A Activity Slows in 2022

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2023 Predictions for Marketing and Sales Technology

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Integrate and 6sense Announce ABM Partnership

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Growth Hacking: It's All About the Process

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How are Marketers Measuring Martech?

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CMOs Plan to Increase Martech Spending in 2023

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Global Martech and Salestech Industry Worth $509.8bn in 2022

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The Ultimate A-Z of Growth Hacking

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Deb Wolf Precision Demand Marketing Q&A

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AntiConLX Global 2022 - Attack the Beast: Why and How to Automate Manual Marketing Campaigns

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AntiConLX Global 2022: Steven Bartlett on Web3 – The Greatest Technological Shift of our Lifetime?

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AntiConLX Global 2022 - Benchmark and Make Strides in Your Marketing Automation Maturity

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