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The State of MarTech Report

There has never been a more exciting time to work in marketing and technology. The world was already digitising rapidly, but the pandemic has accelerated this digital transformation. Companies that have been forced to adapt to evolving customer behaviours to survive now have an opportunity to thrive.


Marketing & Tech Book Club: Delusions of Brandeur by Ryan Wallman

Welcome to our first episode of the Marketing & Tech Book Club 2020! This time Carlos caught up with Ryan Wallman, doctor turned creative copywriter to chat about his book Delusions of Brandeur.

HubSpot Video

Ryan and Carlos cover:

  • Calling out the BS in the marketing industry
  • Advice for starting a career in marketing
  • How to find balance between marketing fundamentals and new industry channels
  • Favourite one liners in the book
  • The bizarre world of LinkedIn

RELATED: Ep #22 Be More Pirate By Sam Conniff

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