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Martech-Report-22-23

The Martech Report 22/23

Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.

As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.

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AntiConLX Global 2022 - Content is Dead. Long Live Content Experiences

In a time where every business is creating and promoting digital content to raise brand awareness, establish thought leadership and generate leads, how do you make your content stand out in the digital noise?

 In this session from AntiConLX Global, Jas Bansal from Ceros will explore:

    • The difference between content and content experiences.
    • Why creating content experiences matter. -
    • Effective examples throughout the funnel that can be content experiences.