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Martech-Report-22-23

The Martech Report 22/23

Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.

As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.

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Using Clubhouse and More to Grow Your B2B Instagram

It's very easy to underestimate the difficulty and complications involved when starting and growing an Instagram account.

Back in the day, it was as simple as just posting a picture and sticking the right hashtags in the caption, but now there's all sorts of strategies involved. Think about how Twitter kicked off; it used to be people tweeting "having a sandwich," and that would be enough to get them 10,000 follows. Now though, actual content is needed.

So what can you do to grow your Instagram in order to grow your business's reach? Well, Larry Kim has a few ideas and it's fair to say that he absolutely knows what he's talking about.

Larry Kim is the CEO of MobileMonkey, a chatbot platform that allows customers to talk to businesses via Facebook Messenger. He' also founded WordStream, the World's top PPC marketing software company.

Kim is an expert in B2B Instagram growth and is a huge proponent of using the audio social media platform, Clubhouse to increase one's following on other platforms.

The nature of growing your Instagram is one that has many options and pathways to follow, and luckily Larry Kim elected to break down his tricks into an easy-to-follow list of ten "hacks".

But where can you get a hold of these hacks? Well even more lucky for you, our wonderful anti-conference (the famous #MarTechFest Dial Up) is coming this April and Kim is a keynote speaker there, and will be going through his ten hacks to grow your B2B Instagram!

You can watch this and so much more by signing up for  #MarTechFest Dial Up (FOR FREE, I MIGHT ADD) and be there from the 19th to the 25th of April.  

You really should sign up for our lovely - again free - #MarTechFest Dial Up!!!!!! It's really good and you'll hear about all other sorts there too.

 

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