AntiConLX Global 2022: Omnichannel Marketing & Maslow’s Hierarchy of Customers Needs

In this guide, we will explore the key components of effective sales enablement and efficient sales operations, and provide practical advice for those looking to implement a sales enablement strategy.

LXA's State of Data-Driven Marketing & Advertising Report looks at some key issues and trends around data-driven marketing.

We will be joined by Luma Partners for The State of Digital 2026. This is the definitive online event for the vendors building the next wave of martech and digital transformation.

Next cohort starts: Monday 28th September 2026 | Unlock the future of marketing with this comprehensive AI Marketing course designed to equip you with the skills to thrive in the AI era. This course is designed for marketing professionals looking to harness AI for greater efficiency, smarter execution, and enhanced marketing impact. Covering foundational AI models, generative AI for content, AI-driven campaign activation, analytics, and the rise of AI marketing agents, it provides a structured, hands-on approach to integrating AI into daily marketing workflows.

LXA's Marketing Capabilities Perodic table sets out the elements you need for a comprehensive  marketing capabilities programme.  

LXA's Account Based Marketing periodic table sets out the elements you need for a targeted account based marketing strategy.  

Every enterprise AI transformation runs on two plans. The technology plan is funded, governed and owned. The talent plan rarely gets the same weight, even though it's the talent side that determines what the technology can actually deliver.

This report sets out how to close that gap: how to redefine your competency framework for two workforces rather than one; run a diagnostic that scores your team and AI side by side, task by task; govern agents as digital employees through the full employee lifecycle; and rebuild your academy around delivery modes suited to an AI era where content ages in months, not years.

Unlock the secrets to agentic marketing with our blueprint, enhancing AI's impact on revenue and retention across enterprises. Discover your organisation's maturity and capabilities.

Zero has raised $10.3M to develop an AI-driven platform that aims to transform CRM systems by automating sales and customer success processes. Read more.

 Modulate has raised $25 million in new funding to expand its audio-native AI technology, which helps companies understand what is happening inside voice conversations beyond the words being spoken.