When mentioned to most B2B marketers, content syndication and display advertising often receives a lacklustre response. Been there, done that, rejected the leads, didn’t know which channel to attribute the t-shirt sale to.
But what if you can elevate these channels and teach them a few new tricks to generate that predictable pipeline full of pedigree leads?
Watch our session to learn how today’s leading marketers combine content syndication and display ads, in what we like to call Integrated Media, with tactics to target and convert the whole buying group, serving up prime, predictable pipeline.
Key takeaways:
Watch on-demand: Improve your marketing strategy with insights from top CMOs in the on-demand session, The State of MarTech & Marketing Operations in 2023/24. Explore the latest trends and gain a competitive edge in the rapidly evolving marketing technology landscape.
25th June, online. Build a fully rounded and comprehensive understanding of digital marketing to advance your career.
AI is no longer a nice-to-have — it’s the engine powering the next generation of marketing performance. From composable stacks and contextual data to AI agents and agentic automation, the 2025 State of Martech & Marketing Operations Report reveals how top organisations are transforming at speed — and how you can, too.
AI is no longer a nice-to-have — it’s the engine powering the next generation of marketing performance. From composable stacks and contextual data to AI agents and agentic automation, the 2025 State of Martech & Marketing Operations Report reveals how top organisations are transforming at speed — and how you can, too.
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