ANTICON TICKETS

Edtech – supported with managed services

✓ Intelligence-as-a-service (IntaaS) Platform
✓ Capability Program Design
✓ Capability Frameworks
✓ Competency Assessments

Learning Delivery Formats

Open Courses

More

Learning Insights

Marketing Insights

Events

More

ANTICON TICKETS

Open Courses

More

Edtech – supported with managed services

✓ Intelligence-as-a-service (IntaaS) Platform
✓ Capability Program Design
✓ Capability Frameworks
✓ Competency Assessments

Learning Delivery Formats

Learning Insights

Marketing Insights

Events

More

Resources Hub

2021 Trends & 2022 Predictions for Martech and Marketing

2021 was a year during which the Martech industry grew rapidly, with the marketing technology market now worth $344.8bn globally, and this growth is set to continue during 2022.
DOWNLOAD
Resource

Top 10 NFTs Created by Brands

Brands, both old and new, are creating non-fungible tokens (NFTs) to connect with their audience. But who's doing it best? Here's the Top 10 NFTs Created by Brands You Can Buy Right Now
READ MORE
Story

We Must Quit Our Unhealthy Obsession with Leads

We live in a world obsessed with leads. But, are they actually worth your time and money? Does sales really care about the magnitude of leads that marketing generates? 
READ MORE
Story

MOPs vs Marketing Technologists - What's the Difference?

61% of CMOs agree that marketing technology is at the heart of marketing strategy, and is critical to meeting customer expectations. So, who's responsible for all this potential success? We look into..
READ MORE
Story

MarTech News: Round-Up 13/01/22

Optimove Raises $75M. T-Mobile Acquires OctopusInteractive. Yahoo Announces a New Partnership With Mikmak. AskNicely Raises $32M. Tech Mahindra Buys Allyis India and Green Investments for $125M. ..
READ MORE
News

Certificate: Marketing Operations Course

This course is packed with everything from marketing ops organization fit to campaign ops, to tech and project management - and everything in-between.

ENROLL
Course

Certificate: Sales Enablement & Sales Ops Course

This course will equip you with the strategic framework needed to introduce or enhance your own sales enablement effort, so you can drive revenue growth with confidence.

ENROLL
Course

Certificate: MarTech - Marketing Technology Course

This course covers the A-Z of auditing and developing your marketing technology strategy.

ENROLL
Course

2022's 10 Most In Demand Skills for Technology and Marketing

Upwork the world's work marketplace, has announced the 10 most in-demand skills for technology, marketing, and customer service independent talent on Upwork in 2022.
READ MORE
Story

The History of Marketo

Marketo is one of the most connected and open marketing platforms available to marketers, and supports both large enterprises and small businesses, across a bunch of different industries.
READ MORE
Story

Martech M&A Activity Grew by 95% in 2021

2021 has seen record growth in M&A activity in the Martech sector, with 166 major deals, compared with 85 in 2020.  Luma's 2021 Market Report finds that deal activity grew by 95% year on year. 
READ MORE
Story

MOPs Perspective: What’s the Ideal MarTech Stack?

Content syndication efforts are often riddled with poor data quality and high costs. Learn how to make content syndication work for your business. Read More.
READ MORE
Story

LXA

🏠 | 86-90 Paul Street, London, EC2A 4NE
✉️ | hello@lxahub.com
LinkedIn_logo_initials | LXA

 
WHAT WE DO
TOP COURSES & WORKSHOPS
TOP REPORTS & GUIDES

Copyright © 2025 LXA / MarTech Alliance™ All Rights Reserved.
Company number: 10679461