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Martech-Report-22-23

The Martech Report 22/23

Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.

As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.

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2022 CX Trends Decoded

From key report insights to case studies of rich DX activations.

Martech WebSesh: This event has now passed. But don't sweat it, you can now binge it on demand... 🍿👇

💡 Key takeaways:

  • Gain key insights from 8k consumers and 800 marketers on the challenges and opportunities in CX and privacy
  • Explore the marketing tools needed to help craft rich customer experiences
  • Uncover how Lululemon use a CDP and 1st party data strategy to personalise customers’ digital experiences
 
 
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