Martech News: Weekly Round-up 28/07/21

Amperity Raises $100M On A $1B+ Valuation, Zoominfo Drops $575M On Chorus.Ai, Zoom To Acquire Five9, Qualtrics Acquires Usermind, Pantheon Raises $100M, Amperity Raises $100m, Aleph Alpha Raises $27M..

News

What, Why, How of the Creator Economy

The creator economy refers to the monetisation of work made by independent creators. From vloggers, to streamers, to influencers, to YouTube dog chefs, the creator economy implies a shift in the..

Story

4 Branding Tips That'll Make Your Hybrid Event Stand Out

So, how do you even brand a hybrid event? Accommodate both physical and digital attributes with our four hybrid event branding tips.

Story

Be A Better Field Guide - 5 Strategies For Helping Others Navigate The Martech Jungle

A good field guide can help people not familiar with the complexities of the martech landscape better understand the positive business impacts a solid data and technology strategy can deliver. But it..

Story

Four Examples of Eye-Catching Welcome Emails

Sending a welcome email will likely net you 320% more revenue than promotional emails. So how do you do it?

Story

Four Tips to Improve Your Chatbots

With chatbots becoming more and more vital in the world of Customer Service and Experience, you need to make sure yours is up to scratch. Here's how to improve yours...

Story

Seven B2B Marketing Trends you should know about

The best B2B marketing trends that you need to know about if you run, deal with, or work in a B2B marketing business...

Story

Five Ways to Improve Your Customer Strategy

Your Customer Strategy is almost as important as your product these days, so here's 5 steps you can take that will help to improve yours!

Story

The Fall of Internet Explorer: Where It Lost Out to Rivals

Internet Explorer used to be everyone's favourite browser, but why did it die? Why does no-one use Internet Explorer anymore?

Story

Your Buyer is Telling You Their Story. But Are You Listening?

The new B2B buyer journey is anything but linear. Learn how to plan a buyer-centric and omnichannel marketing and sales funnel with precision demand marketing.

Story

How the Low Code/ No Code Movement Helps Marketers

Forrester expects the no-code/low-code market to reach a staggering $21.2 Billion by 2022.Â In an era where digital transformation and innovation play a critical role in organisational growth,..

Story

Top Tips for Migrating your Marketing Automation Platform

Transitioning from one technology platform to another will always come with some pain points and teething troubles, the key to success lies in planning ahead and being prepared to mitigate these as..

Story

Courses

Learning Resources

Marketing Resources

Events

More

Courses

Learning Resources

Marketing Resources

Events

More

Resources Hub

Martech News: Weekly Round-up 28/07/21

What, Why, How of the Creator Economy

4 Branding Tips That'll Make Your Hybrid Event Stand Out

Be A Better Field Guide - 5 Strategies For Helping Others Navigate The Martech Jungle

Four Examples of Eye-Catching Welcome Emails

Four Tips to Improve Your Chatbots

Seven B2B Marketing Trends you should know about

Five Ways to Improve Your Customer Strategy

The Fall of Internet Explorer: Where It Lost Out to Rivals

Your Buyer is Telling You Their Story. But Are You Listening?

How the Low Code/ No Code Movement Helps Marketers

Top Tips for Migrating your Marketing Automation Platform

LXA