Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.
As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.
Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.
As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.
Unlock unlimited access to ALL digital courses across marketing, sales and technology. Plus access premium content and our events.
We chatted to Michela Cocco from Nestlé Nespresso ahead of her session to get her tips, tricks and insights:
Watch our career special online AMA with Scott Brinker & Darrell Alfonso on-demand
Catch the session on demand
Check out the session on demand
Marketing legend Seth Godin joins us on the virtual stage for a 30 minute Q&A. Catch the action on-demand.
Copyright © 2022 LXA / MarTech Alliance™ All Rights Reserved.
Company number: 10679461
