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Resources Hub

4 Reasons Why You Need To Integrate Google Analytics And Marketo ASAP

With Marketo being such a robust marketing automation platform, and Google Analytics being the beast that it is, you might expect them to offer some type of out-of-the-box,..
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4 Steps to Implementing a Reactivation Campaign

When a customer leaves you, not all is lost. Our data shows that it is on average 10 times cheaper to reactivate a lapsed customer than it is to acquire a new one. Reactivation programs for lapsed..
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4 Things About Advertising That Don't Need to Be Said (but We're Saying Them Anyway)

Our experience as online consumers and targets of ads from birth means we're all latent advertising experts to a certain degree, right?
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4 Truths and No Lies about Digital Media Measurement

Measuring results comparing test and control groups provides the clear proof of media campaigns’ impact on the bottom line.
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4 Virtual Events You Don't Want to Miss

There are still a handful of organisers refusing to sit still and willing to break all the rules until they have cooked up the perfect virtual event recipe. Because like it or lump it, they’re here..
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4 Ways to Put Innovation Into Action

As consumer demands perpetually evolve, the marketer's job specification becomes ever more difficult - it's what makes it equal parts exciting and frustrating.

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5 Marketing Metrics You Need To Measure Return on Engagement

It's time to rethink your marketing with metrics that matter. Learn why you need to measure your Return on Engagement in this post.
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5 Marketing Predictions You Can Not Ignore (And Will Help You Win)

It’s 2021 and Cheetah Digital are here with FIVE predictions that brand marketers must hear.
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5 Marketing Trends to Watch Out For in 2022

We’re here to look at the future marketing trends to watch out for in 2022. The developments that will shape the way we create and publish content. The new methods we can use to engage with our..
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5 Mindful Practices for Content Zen

Restore balance to your marketing. Learn five mindful practices to experience content zen.
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5 Myths About Customer Experience

Experience is largely made up from emotion. So, aim for a sustainable service not unachievable myths. Find out the top five, here!
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5 Practical (and Not So Obvious) Tips to Improve Your Marketing Automation Setup Today

This presentation looks the 5 not so obvious tips to improving your marketing automation. For instance, Tip 1: Track Data Source. 

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