Build your CX Playbook to drive growth in 2023
23rd February, 2023 | On the internet
As we enter a new year with more marketing channels, more customer data points and increasingly complex customer journeys how do marketers design and activate exceptional CX? This event will dig into CX excellence and provide a diverse mix of expert opinions and practical advice marketers can use to advance their CX maturity.
The session dives into how do marketers:
• craft rich personalised experiences?
• unlock the value of their data to uncover key insights and drive growth?
• orchestrate sophisticated omnichannel campaigns?
• continually test and optimise customer journeys?
To answer these key questions we’re joined by Frans Riemersma, global martech thought leader; founder of martech tribe, marketing operations book author and co-creator of the martech landscape map.
Plus you'll hear from our panel of experts from Acxiom, LXA and Nokia as we walk through the ingredients of CX excellence.
And you can submit your questions on what you'd like Frans and our expert panel to answer at this sesh.
The session dives into how do marketers:
• craft rich personalised experiences?
• unlock the value of their data to uncover key insights and drive growth?
• orchestrate sophisticated omnichannel campaigns?
• continually test and optimise customer journeys?
To answer these key questions we’re joined by Frans Riemersma, global martech thought leader; founder of martech tribe, marketing operations book author and co-creator of the martech landscape map.
Plus you'll hear from our panel of experts from Acxiom, LXA and Nokia as we walk through the ingredients of CX excellence.
And you can submit your questions on what you'd like Frans and our expert panel to answer at this sesh.
P.S. Can't make the live session? Don't sweat it. Register and we'll send you the on demand recording.
