The 2024 CX Playbook for Success: Developing and Aligning Your Vision Right Through to Your Martech Roadmap

If you're a marketer looking to revolutionise your approach to customer experience, this session is your compass to navigate the ever-evolving CX landscape.

Key takeaways:

  • The 5 Core Principles of CX
  • Understand how the CX vision directs decisions across other principles
  • Understand where you are today and plan the CX journey ahead
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