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MadTech is just a bunch of people in an abandoned warehouse, beads and whistles on, music pulsing, dancing round the latest iteration of the iPad. Someone's remixed Alexa. Steve Jobs is there. Wait,..
In the ad world, Sir Martin Sorrell is kind of a big deal. He's the founder and former CEO of WPP plc, the world's largest advertising and PR group.
Sir Martin was the CEO of WPP for 33 years, building it into the world's largest advertising and marketing services company, with a market capitalisation of over £16B.
He has served on a number of boards and advisory bodies for high-profile public, academic and business organisations.
Catch keynote speaker Sir Martin Sorrell on the Main Stage at AntiConLX Global this October .
SVP Strategy, Marketing Cloud at Salesforce, author, ad agency alum, programmatic advertising pundit, and co-host of the #PaleoAdTech podcast.
He also previously led a research and advisory agenda as Research VP at Gartner around programmatic advertising and media. Before this, he worked for ten years at digital marketing and ad agencies.
He's also written three memories, including "House of Lies", which is the basis of the Showtime series of the same name.
Join keynote speaker Martin Kihn at the AntiConLX DialUp USA.