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The Martech Report 22/23

Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.

As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.

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LXA Membership 

Unlimited LXA MBAs, workshops, plus events & resources for ambitious marketing, sales and tech professionals.

You and your team can customise your learning path with a blend of courses and events, digital and in-person, formal and informal, instructor-led and community-based learning.

The LXA membership provides the essential learning to build your skills, knowledge and network in rapid time at an affordable price.

This is all with the purpose of helping you advance your career, and business performance.

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WHAT

Unlimited course access, resources and events

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WHEN

12 months access, 3 cohorts per year

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WHERE

On the internet

Download the membership brochure

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LXA Membership helps you build your skills in marketing, sales & tech

LXA MBAs are mini-MBA programmes designed for busy, ambitious marketing, sales and tech professionals

Build the skills you need
to stay ahead.

Advance your career and boost your earning potential.

Build the skills you need
to stand out.

Gain recognition and reward with CPD points, a LinkedIn digital badge, and certification.

Build the skills you need
to make a difference.

Impact and drive performance within your business in a meaningful way.

Build the skills you need
to connect.

Grow your network of professional connections that can last a career and beyond.

Build the skills you need
for less.

Gain the skills you need in less time and with a lesser investment compared to a business school.

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Courses

Get certified
  • Unlimited access to LXA MBA programmes across marketing, sales & tech.
  • Unlimited access to workshops (short courses).
  • Actionable frameworks, active, structured, formalised & instructor led learning.
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Resources

Ongoing access to new resources
  • Research reports & best practice guides.
  • Lifetime access to digital campus platform
  • Access learning support, just in time & micro learning materials
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Events

Connect with the cohort
  • Access 100+ new sessions per annum online & in-person.
  • Pop up campus & official graduation ceremony at LXA events
  • Inspiring & fresh thinking sessions from global thought leaders, brands & tech solution providers.

Course Formats

Where EdTech meets MarTech, SalesTech & NextTech

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Example Timetable

LXA MBA Example Timetable

Course Development & instructors

LXA mini MBA courses are developed and delivered by practitioners who boast over a decade of experience. with to the day knowledge and case studies. Plus, market surveys, interviews with CMOs, Sales directors & CTOs and an events series with 100+ global industry thought leaders per annum to gain unique insights and perspectives to inform course content. LXA Faculty includes Global marketing operations leader at AWS, Darrell Alfonso and CEO of LXA and former FTSE250 Marketing Director, Carlos Doughty. Plus guest lecturers, godfather of marketing technology, Scott Brinker and many more. 

"I highly recommend the 4Ps of marketing technology course to any marketing ops professional interested in professional growth and advancement. It presents both a great opportunity to connect and network with leaders in the Martech space, and also to engage with the rich content and use cases provided in the program to address challenges many organizations deal with today, and I dare say will continue to in future."
Head of Marketing Operations

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"This course provided some fundamental information and frameworks specific to the MarTech space, which I will be using in our business to drive better Marketing."
Senior Marketing Automations & Operations Manager

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Who should become a member?

All Courses

Check out every LXA MBA and workshop

LXA MBA: Essentials of Marketing Operations

20th Feb 2023 | This course is packed with everything from marketing ops organisation fit to campaign ops, to tech and project management - and everything in-between.

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LXA MBA: Essentials of Marketing Technology

20th Feb 2023 | This course covers the A-Z of auditing and developing your marketing technology strategy.

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LXA MBA: Essentials of Sales Enablement

20th Feb 2023 | This course will equip you with the strategic framework needed to introduce or enhance your own sales enablement effort, so you can drive revenue growth with confidence.

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Workshop: Marketing Operations Mechanics

20th Feb 2023 | This course will teach you how to accelerate marketing operations performance through no-code programming and the creative deployment of martech to build new tools and automate..

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LXA MBA: Essentials of Account Based Growth

Coming in 2023 | This course combines the key models of Account Based Marketing, Account Based Sales and Account Based Experience to help you drive long term growth and retention.

Course

LXA MBA: Essentials of Growth Hacking

Coming in 2023 | This course will teach you the technical marketing, behavioural psychology and experimentation skills that underpin the cutting-edge field of growth hacking.

Course

LXA Membership

Extend your learning beyond a single course with membership options offering access to ALL comprehensive mini-MBAs  across the year. Additionally, you’ll have access to workshops, monthly events, and fresh resources published weekly. No hidden fees, just all you can learn membership package.

Single course

Access to one course for you

£1450 / $1695
per course, per person
SINGLE COURSE ACCESS
Online events
Alumni Digital Community Space
In-person events
Quarterly workshops

Corp Membership

Unlimited course access for you & your team

Get in touch
custom packages available
UNLIMITED COURSE ACCESS
Online events
Alumni Digital Community Space
In-person events
Half-yearly briefing sessions

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