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The Martech Report 22/23

Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.

As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.

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LXA Membership 

Unlimited certified courses, workshops, plus events & resources for ambitious marketing, sales and tech professionals. You and your team can customise your learning path with a blend of courses and events, digital and in-person, formal and informal, instructor-led and community-based learning.

The LXA membership provides the essential learning to build your skills, knowledge and network in rapid time at an affordable price. This is all with the purpose of helping you advance your career, and business performance.

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WHAT

Unlimited learning

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DURATION

12 months access

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WHERE

Online

All Courses

Check out every certificate course and workshop

Certificate: Marketing Operations Essentials

12th June 2023 | This course is packed with everything from marketing ops organisation fit to campaign ops, to tech and project management - and everything in-between.

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Certificate: Marketing Technology (MarTech) Essentials

12th June 2023 | This course covers the A-Z of auditing and developing your marketing technology strategy.

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Certificate: Sales Enablement & Sales Operations Essentials

12th June 2023 | This course will equip you with the strategic framework needed to introduce or enhance your own sales enablement effort, so you can drive revenue growth with confidence.

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Certificate: Digital Transformation Essentials

Coming in 2023 | This course takes you through every step you need to undertake, understand, design, and implement change for an ambitious future focussed company that can dominate for years to come

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Workshop: Marketing Operations Mechanics with No Code

12th June 2023 | This course will teach you how to accelerate marketing operations performance through no-code programming and the creative deployment of martech to build new tools and automate..

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Download the membership brochure

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The Membership Homepage

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Your membership includes

12-months membership access
3 Cohort intakes per year
Unlimited on-demand course access
Curated member dashobard
12 months to complete on-demand courses
Feedback and commentary on submitted coursework
Complimentary passes to in-person events
Downloadable tools, templates and frameworks
Membership concierge

Learning Design

Course Instructors

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Tom Goodwin

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Carlos Doughty

Darrell-Purple

Darrell Alfonso

Skills That Count

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$508.9bn

Is the size of the global martech and salestech market. Gain the skills to navigate a half a trillion-dollar industry.

money

72%

Of CSOs agree that ‘the market is lacking sales professionals with the necessary salestech, data, sales content or sales operations skills and knowledge’.

growth

25%

Expected growth in the demand for digital transformation skills by 2025

Who is an LXA Membership for?

Specialists

  • Marketing Operations 
  • Marketing Automation
  • Marketing Technology
  • Agency MDs / Consultants
  • CRM / CDP / Database / System Admin
  • SEO
  • ABM / Demand Generation
  • Sales Operations
  • Sales Enablement
  • Content
  • Sales Coach / Trainer
  • Sales Technology
  • Revenue / Growth Operations
  • Transformation
  • Digital
  • Strategists
  • Innovation / Futurists

Generalists

  • Marketing
  • Technology
  • Operations
  • Programme & Project
  • Sales
  • Business Development
  • Career Movers





 

 

Leaders

  • Marketing
  • Data & Analytics
  • Digital
  • Transformation
  • Technology
  • Sales
  • Revenue
  • Growth









L&D Teams

 

Are you looking to build your company's digital capabilities?
Get in touch to find out about LXA corporate membership options.

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Average LXA Course NPS Score 9*

*For pre-existing courses from the LXA portfolio, past alumni have score us an average NPS rating of 9. Courses that have fewer than one completed cohort have not been included in this survey.

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5 Reasons Why Alumni Rate Our Courses

1
Courses are informed by insights from over 1k CMOs, CGOs, CSOs and CROs through LXA’s own market surveys and research.
2
Sessions delivered at our events from over 100 speakers per year including martech heavy-weights Scott Brinker, Sara McNamara, Darrell Alfonso and Frans Riemersma.
3
Tool and technology research and practitioner interviews to develop over 20 reports and platform guides published per year.
4
We partner with the markets most recognised martech companies including Adobe, Tealium, Acxiom, Meta, Treasure Data and plenty more.
5
Courses are crafted by industry leading practitioners with decades of experience working with world’s leading brands such as AWS, JP Morgan, Euromoney, Indeed and more.

Cohort

Single course access

£1450 / $1695
per course, per person
Single Course Access
Feb, Jun, Nov
6 week cohort
Live instructor Q&A sessions
Course work feedback and commentary
In-person event invites
Access to workshops

On-Demand

Single course access at your pace

£995 / $1195
per course, per person
Single Course Access
Always on
12 weeks on-demand
Live instructor Q&A sessions
Course work feedback and commentary
In-person event invites
Access to workshops

Need help or have a question? Get in touch with the team: hello@lxahub.com / +44 (0) 203 2863766

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