The martech membership bundle

12 months access for individuals, small teams and agencies looking to drive their martech, marketing ops, tech and data skills and performance.

PRICE

BROCHURE

Who we train:

See it in action

The global martech market is now worth an estimated $669.3bn, and skills in this space are in high demand. 64% of CMOs find recruiting martech and marketing ops talent one of their key challenges.

The martech membership gives you access to a library of learning experiences designed to drive your skills and performance in marketing technology, marketing operations, data and AI.

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Membership Benefits & Value

Marketing Technology Certified Course

Built around the LXA 5Ps of MarTech & Marketing Ops© framework, this course will provide you with a holistic overview of the what, why and how of martech. It will help you uncover valuable insight around auditing your martech maturity and developing your marketing tech strategy with impact.

Marketing Operations Certified Course

Elevate, refresh and formalise your marketing operations knowledge and skills to drive your company and career. Join the only global certification programme in marketing operations. The course is packed with everything from marketing ops organisation fit to campaign ops, administration, budgeting and reporting, to tech and project management - and everything
in-between.

Customer Data Platforms Workshop

Maximise the value of your CDP investment with our online workshop. Dive deep into the world of customer data platforms, exploring their pivotal role in a contemporary marketing stack and their significance in fostering customer-centric, data-driven marketing strategies and enhanced customer experiences.

Digital Asset Management Workshop

Maximise the value of your DAM investment with this online workshop. Harness the power of Digital Asset Management through this comprehensive workshop. Discover its transformative impact on marketing activity and customer experience, driving efficiency and innovation in asset utilisation.

Live AI Marketing Fundamentals Workshop

Unpack how to build and embed an AI-enabled approach to marketing. This workshop will take you from the history of AI to understanding its capability in practical terms for marketing. It will walk you through the core different applications of AI to marketing across creation, decisioning and activation, analytics and insight.

LXA Intelligence Reports & Guides

Stay ahead of MarTech trends with access to LXA Intelligence Reports and Best Practice Guides including The State of MarTech and Marketing Operations Report, Marketing & Sales Technology Predictions Report and The What, Why, How of Marketing Technology. You will also have early access to our annual MarTech, Marketing Operations and Sales Technology reports.

Drive your
Career

Hone your specialist skillset with dedicated courses. Achieve CPD points and accreditation across five courses and workshops on topics like martech, marketing ops and tools enablement. Showcase your achievements on your CV and LinkedIn and via thought leadership opportunities provided to high-achieving LXA members.

Become a Community Contibutor

Elevate your status as a thought leader in the martech and marketing ops space with invitations to contribute to the annual state of martech report and opportunities to contribute monthly article submissions. LXA members are also invited to participate as presenters and moderators at in-person events.

Build your
Connections

Connect with like-minded peers in the martech and marketing operations space via the dedicated Slack community and in-person events. Members receive pre-approved access to AntiCon, a martech anti-conference event, plus exclusive pop-up mixers at the event, as well as lifetime access to the alumni and martech community slack group

Download the brochure

"I highly recommend the 4Ps of marketing technology course to any marketing ops professional interested in professional growth and advancement. It presents both a great opportunity to connect and network with leaders in the Martech space, and also to engage with the rich content and use cases provided in the program to address challenges many organizations deal with today, and I dare say will continue to in future."

Head of Marketing Operations

"Over the past weeks, I've delved into the world of cutting-edge sales and marketing strategies, gaining valuable insights and expertise that will undoubtedly propel our business forward. The course at LXA Academy has equipped me with the latest tools, techniques, and industry best practices, empowering me to drive results and exceed expectations in our ever-changing market landscape."

Legal & General

"This course provided some fundamental information and frameworks specific to the MarTech space, which I will be using in our business to drive better Marketing."

Senior Marketing Automations & Operations Manager

gamesys logo

"The course was fantastic for providing structure to strategically thinking about the Martech teams’ function, responsibilities and key players within any organisation. The exercises serve as a really valuable framework to develop your own martech strategy and Carlos’ advice both in the recorded and live Q&A sessions which helped me a lot. I learnt an enormous amount, all of which will be really helpful in my career."

Senior Manager, Marketing Technology & Insight

"I cannot recommend LXA enough for their Marketing Operations and Technology courses. Darrell Alfonso led our Global Marketing through The Essentials of Marketing Operations. The course was insightful, thought provoking and up to date with best practice. Best of all it was accredited"

Why choose an LXA Membership?

Our team and network of instructional designers, SMEs, content operations managers, and learning experience design specialists each have decades of experience.

Crafting over 500 learning experiences for our 50k+ community means our team is well-placed to design and deliver your learning content.

With an annual event series that gains us access to hundreds of global thought leaders, interviews and surveys with over two thousand enterprise CMOs each year, and an expansive network of practitioner course instructors, our access to knowledge and expertise is unmatched.

Our proprietary AI enabled production capabilities ensure we can quickly create and update content as the marketing landscape, buyer behaviours and market changes evolve.

Plus, we offer live workshop options to provide to the minute updated training

With our unique approach to learning design, we can expertly craft learning paths and experiences that match cohort learning levels, experience, role focus, and training needs.

From entry level, to intermediate through to specialist and advanced, content is curated with the end-user in mind.

We don't just help you upskill and reskill your team. We focus on learning design of materials and experiences that connect to your marketing operating model, stack and ways of working. Learning becomes a catalyst to enable the broader marketing strategy and framework. Our learning supports your marketing enablement effectiveness.

Single Certification

£395 - £895

Choose a single certification

SELECT ONE

Membership

£83 per person per month, billed annually

Single membership or for teams

Courses & Workshops

Choose One

Certified: Marketing Operations	£895
Certified: Marketing Technology	£895
Workshop: Digital Asset Management	£395
Workshop: Customer Data Platforms	£395
Live Workshop: AI Marketing Fundamentals	£895

Thought Leadership

Invitation to contribute to the annual state of martech report
Invitation to become a community contributor - monthly article submissions and in-person event participation (moderator, present, etc)
Invitation to apply to become a martech brand ambassador

Network, Events & Resources

Pre-approved access to AntiCon, martech anti-conference events. Plus exclusive pop up mixers at the event.
Life time access to the alumni and martech community slack group
30 downloadable tools, calculators, frameworks and templates to manage your marketing operations and martech efficiency and effectively
10 market research reports and best practice guides
Early access to the annual state of martech research report

Learning for...

Learning by...

Learning support

In-Person Events