Certificate: Marketing Operations Essentials
18th September 2023 | This course is packed with everything from marketing ops organisation fit to campaign ops, to tech and project management - and everything in-between.
Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.
As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.
Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.
As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.
Keep upgrading your skills, your knowledge and your network with:
With course instructor Tom Goodwin
18th September / 6 weeks
Coming Soon / 12 weeks
18 hours
Online
Course instructor Tom Goodwin is also a bestselling author. For a taste of Tom’s work and what to expect from him on the course check out his book. To celebrate the release of the course we are running a little competition! Enter your details for a copy of the course brochure and a chance to win 1 of 100 copies of ‘Digital Darwinism’
Alumni unlock lifetime access to practical, useful and real-world applicable resources. On the Certificate: Digital Transformation Essentials course you’ll be receive downloadable resources like these and more.
Packed with the deep learning content to develop true digital transformation excellence.
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Dolor sit amet, consectetur adipiscing elit. Ut ac blandit orci. Vestibulum laoreet placerat sapien, quis pulvinar libero varius sed. Fusce imperdiet efficitur varius. Nullam iaculis, orci vitae auctor hendrerit, dolor lectus varius dui, at rutrum est ipsum non ante. Duis ut vulputate enim, eu maximus dui. Sed in varius justo. Etiam egestas libero ac lorem efficitur, lacinia convallis elit rutrum.
Rich resources and exercises to bring the learning experience to life.
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Dolor sit amet, consectetur adipiscing elit. Ut ac blandit orci. Vestibulum laoreet placerat sapien, quis pulvinar libero varius sed. Fusce imperdiet efficitur varius. Nullam iaculis, orci vitae auctor hendrerit, dolor lectus varius dui, at rutrum est ipsum non ante. Duis ut vulputate enim, eu maximus dui. Sed in varius justo. Etiam egestas libero ac lorem efficitur, lacinia convallis elit rutrum.
From course production levels to gamified learning design and peer-to-peer learning. Our design promises deep engagement.
The details: Dolor sit amet, consectetur adipiscing elit. Ut ac blandit orci. Vestibulum laoreet placerat sapien, quis pulvinar libero varius sed. Fusce imperdiet efficitur varius. Nullam iaculis, orci vitae auctor hendrerit, dolor lectus varius dui, at rutrum est ipsum non ante. Duis ut vulputate enim, eu maximus dui. Sed in varius justo. Etiam egestas libero ac lorem efficitur, lacinia convallis elit rutrum. Vivamus egestas ut justo ut pulvinar. Donec facilisis est velit, et tincidunt massa eleifend id. Nulla facilisi. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Praesent ultricies mollis lobortis.
Dolor sit amet, consectetur adipiscing elit. Ut ac blandit orci. Vestibulum laoreet placerat sapien, quis pulvinar libero varius sed. Fusce imperdiet efficitur varius. Nullam iaculis, orci vitae auctor hendrerit, dolor lectus varius dui, at rutrum est ipsum non ante. Duis ut vulputate enim, eu maximus dui. Sed in varius justo. Etiam egestas libero ac lorem efficitur, lacinia convallis elit rutrum.
Adaptable and self-paced to wrap around your schedule.
The details: Dolor sit amet, consectetur adipiscing elit. Ut ac blandit orci. Vestibulum laoreet placerat sapien, quis pulvinar libero varius sed. Fusce imperdiet efficitur varius. Nullam iaculis, orci vitae auctor hendrerit, dolor lectus varius dui, at rutrum est ipsum non ante. Duis ut vulputate enim, eu maximus dui. Sed in varius justo. Etiam egestas libero ac lorem efficitur, lacinia convallis elit rutrum. Vivamus egestas ut justo ut pulvinar. Donec facilisis est velit, et tincidunt massa eleifend id. Nulla facilisi. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Praesent ultricies mollis lobortis.
Dolor sit amet, consectetur adipiscing elit. Ut ac blandit orci. Vestibulum laoreet placerat sapien, quis pulvinar libero varius sed. Fusce imperdiet efficitur varius. Nullam iaculis, orci vitae auctor hendrerit, dolor lectus varius dui, at rutrum est ipsum non ante. Duis ut vulputate enim, eu maximus dui. Sed in varius justo. Etiam egestas libero ac lorem efficitur, lacinia convallis elit rutrum.
You'll get certified in digital transformation as well as a digital badge to display on LinkedIn.
The details: Dolor sit amet, consectetur adipiscing elit. Ut ac blandit orci. Vestibulum laoreet placerat sapien, quis pulvinar libero varius sed. Fusce imperdiet efficitur varius. Nullam iaculis, orci vitae auctor hendrerit, dolor lectus varius dui, at rutrum est ipsum non ante. Duis ut vulputate enim, eu maximus dui. Sed in varius justo. Etiam egestas libero ac lorem efficitur, lacinia convallis elit rutrum. Vivamus egestas ut justo ut pulvinar. Donec facilisis est velit, et tincidunt massa eleifend id. Nulla facilisi. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Praesent ultricies mollis lobortis.
Dolor sit amet, consectetur adipiscing elit. Ut ac blandit orci. Vestibulum laoreet placerat sapien, quis pulvinar libero varius sed. Fusce imperdiet efficitur varius. Nullam iaculis, orci vitae auctor hendrerit, dolor lectus varius dui, at rutrum est ipsum non ante. Duis ut vulputate enim, eu maximus dui. Sed in varius justo. Etiam egestas libero ac lorem efficitur, lacinia convallis elit rutrum.
Access the LXA community, events and content library to continue your learning.
The details: Dolor sit amet, consectetur adipiscing elit. Ut ac blandit orci. Vestibulum laoreet placerat sapien, quis pulvinar libero varius sed. Fusce imperdiet efficitur varius. Nullam iaculis, orci vitae auctor hendrerit, dolor lectus varius dui, at rutrum est ipsum non ante. Duis ut vulputate enim, eu maximus dui. Sed in varius justo. Etiam egestas libero ac lorem efficitur, lacinia convallis elit rutrum. Vivamus egestas ut justo ut pulvinar. Donec facilisis est velit, et tincidunt massa eleifend id. Nulla facilisi. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Praesent ultricies mollis lobortis.
Dolor sit amet, consectetur adipiscing elit. Ut ac blandit orci. Vestibulum laoreet placerat sapien, quis pulvinar libero varius sed. Fusce imperdiet efficitur varius. Nullam iaculis, orci vitae auctor hendrerit, dolor lectus varius dui, at rutrum est ipsum non ante. Duis ut vulputate enim, eu maximus dui. Sed in varius justo. Etiam egestas libero ac lorem efficitur, lacinia convallis elit rutrum.
The global digital transformation market is expected to reach $2.8 trillion by 2025
(IDC)
Of companies believe that digital transformation is critical to their success
(McKinsey)
Expected growth in the demand for digital transformation skills by 2025
(World Economic Forum)
Are you looking to build your company's digital capabilities? Get in touch to find out how we can tailor the Certificate: Digital Transformation Essentials for your team.
Single course access
Unlimited course access for you
Single course access at your pace
The Certificate: Digital Transformation Essentials is scheduled to launch 18th September 2023. Please note, the launch date is subject to change.
From then, there will be four cohort intakes per year in February, June, September, and November.
On-demand will also be available from September and run continuously throughout the year.
The course work is based on the exercises you complete in each module. You then compile it all together with your analysis and submit as the final course project.
Is the coursework mandatory?
The coursework is not mandatory but we recommend you submit the module coursework along the way and the final project to show your learnings.
You can submit your questions in advance at any time during the course about the latest modules. Tom will answers all of the questions during the live Q&A session.
You'll have the option to sign up for the live Q&As and have calendar reminders so you don't miss it! You can also submit questions during the Q&A and the session will be available to access on demand afterwards.
Cohort-based
On-demand
The course should take 18 hours in total including watching the course content, additional reading and completing the coursework.
If you're participating in the cohort, this means roughly 2-3 hours per week over 6 weeks. If you're enrolled in on-demand, you can spread that at your own pace over 12 weeks.
To participate in the cohorts the cost is £1450 per individual, or £995 for the on-demand option.
For group bookings please email hello@lxahub.com (we've got group discounts!)
Once you've completed your enrolment, you'll receive a detailed FAQ pack of what you can expect.
On the day of the course you'll receive a welcome email from our learning experience platform to set up your profile and start learning!
Yes! Options for teams include group bookings for cohort-based or on-demand certificate courses. Alternatively, customised options are available for private digital campus spaces where your team can undertake a course together and get tailored instructor feedback.
To find out more, book a chat here.
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