Marketing Planning Season: Unpacking Lessons Learned & Predictions for the Year Ahead

December 7th @ 15:00GMT | Online

Roll back to roll forwards: A look at some of the key trends we have seen play out in the last year and what the year ahead has in store.

Streaming live on a screen near you, an exclusive AMA (ask me anything) with keynote speakers, Joe Pulizzi and Robert Rose.

Want to know a little more about Joe Pulizzi? 

Joe Pulizzi (he/him) is founder of multiple startups including content creator education site, The Tilt, the content entrepreneur event Creator Economy Expo (CEX), and is the bestselling author of seven books including Content Inc. and Epic Content Marketing, which was named a “Must-Read Business Book” by Fortune Magazine.

Joe is best known for his work in content marketing, first using the term in 2001, then launching Content Marketing Institute and the Content Marketing World event. In 2014, he received the "Lifetime Achievement Award" by the Content Council. He successfully exited CMI in 2016 and consequently wrote an award-winning mystery novel, The Will to Die.

He has two weekly podcasts, the motivational Content Inc. podcast and the content news and analysis show This Old Marketing with Robert Rose.

His foundation, The Orange Effect, delivers speech therapy and technology services to over 200 children in 34 states.

Read more about Robert Rose...

Robert is the founder and chief strategy officer of The Content Advisory, the education and consulting group for The Content Marketing Institute.

Robert has worked with more than 500 companies, including 15 of the Fortune 100.

He’s provided content marketing and strategy advice for global brands such as Capital One, NASA, Dell, McCormick Spices, Hewlett Packard, Microsoft, and The Bill & Melinda Gates Foundation.

Robert’s first book, Managing Content Marketing, spent two weeks as a top ten marketing book on Amazon.com and is generally considered to be the “owners manual” of the Content Marketing process.

His second book – Experiences: The Seventh Era of Marketing is a top seller and has been called a “treatise, and a call to arms for marketers to lead business innovation in the 21st century.”

Robert’s third book – Killing Marketing, with co-author Joe Pulizzi has been called the “book that rewrites the rules of marketing”.

 You can catch up with Robert weekly on his popular podcast – The Weekly Wrap.

P.S. Can't make the live session? Don't sweat it. Register your interest and we'll send you the on demand recording.