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The Martech Report 22/23

Martech is more important than ever, and despite a more challenging economic situation in 2022, martech budgets are continuing to grow. The global market for Martech and Salestech is estimated to be worth $508.9bn.

As our latest State of Martech report finds organisations face a number of challenges around marketing technology. The biggest one is finding the skills and talent needed to drive martech initiatives.

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Agency Network

Tap in to our extensive network of specialist martech agencies. Mix and match to find the key partners to deliver your marketing technology strategy and projects

How our agencies can help you

Any marketing platform, any marketing tech program, any martech support we have a partner for you.

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Auditing & developing your martech stack and strategy

Build your marketing technology strategy and roadmap that powers your business growth

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Martech platform selection to implementation

From marketing cloud, CRM to customer data platforms (CDPs)

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Marketing operations & campaign operations

Execute your multi-channel marketing campaigns at scale

  • Marketing stack audit & architecture design
  • Marketing team capability assessments
  • Martech competency frameworks
  • Martech maturity scoring & benchmarking
  • Customer journey mapping & tech alignment
  • Project roadmap development

  • Requirement gathering & scoping
  • Vendor procurement
  • Technical set up & configuration
  • Platform piping & integration
  • Training & on-boarding
  • Data & operational governance
  • Tech management & support
  • Data sourcing & management
  • Marketing automation orchestration
  • Lead management
  • Channel performance measurement
  • Paid media management & optimisation
  • Analytics & insight

MarTech Landscape category support

Find an agency with specialism in the tech you have in your stack

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