The examples featured in this guide show how digital experiences can help achieve a broad number of goals, from powering key marketing campaigns to taking an entire industry conference online.
Marketers who are looking to limit achieve a unified, omnichannel approach are looking towards CDPs. So what are the benefits and how can it be optimised?
IoT-Technologies (Internet of the Things) are reaching nowadays more business units and not only as a means to drive machines and production optimisation.
The changes in today's landscape mean big changes to online B2B buyer behavior. Transitioning to buyer-centric precision demand improves the digital journey.
Rich snippets can give your pages the edge in search results. We look at what snippets are, and how you can use them to promote your content more effectively.
Meet Joana De Quintanilha! VIP and VP/Principle Analyst at Forrester, Joana's areas of expertise span digital customer experience, customer experience index research, Agile methods, and more!
We speak to Thanassis Thomopoulos, Head of Global Marketing & Commercial Analytics for Ebay Classifieds Group, ahead of his talk at the upcoming AntiConLX DialUp conference.