--- title: Top 6 Marketing & Technology books to read in 2019 description: Our recommendations for top marketing books for 2019..as well as our favourite authors and books from last year --- [Stories | The latest in MarTech, SalesTech & NextTech ](https://www.lxahub.com/stories) # [Top 6 Marketing & Technology books to read in 2019](https://www.lxahub.com/stories/top-6-marketing-books) Written by [Ella](https://www.lxahub.com/stories/author/ella) | 21 January, 2019 It's no secret we fine folks at the MarTech Alliance, like...nay - LOVE a good [marketing and technology book](https://www.lxahub.com/marketing-book-club). Here's a list of must read books for you to devour in 2019... **This is Marketing: You Can't Be Seen Until You Learn to See ** by [Seth Godin](https://www.lxahub.com/stories/seth-godin) Superstar of the marketing world, Seth Godin has written the quintessential handbook for anyone working within or around the industry. He has decades worth of marketing expertise and has put all this wisdom into his most recent book.   We caught up with Seth for 2019's first episode of our [Marketing & Technology Book Club](https://www.lxahub.com/marketing-book-club) to chat about; - What the future looks like for marketers - The power of education and how this can be filtered into the marketing world - Seth's widely popular blog and what exciting projects he has lined up in 2019 ** [Listen to the podcast](https://www.lxahub.com/stories/marketing-tech-book-club-this-is-marketing-by-seth-godin)** ** Read more about the book and its [author ](https://www.lxahub.com/stories/seth-godin)** **Digital Darwinism: ****Survival of the Fittest in the Age of Business Disruption ** by [Tom Goodwin](https://www.lxahub.com/stories/tom-goodwin) Buzzwords and complex acronyms are being thrown around but no-one is really aware of what change means. Tom Goodwin cuts through all the convolutedness and helps marketers understand the future *before* they start preparing for it. **Stay tuned: we're chatting to Tom Goodwin in an upcoming Marketing & Technology Book Club episode.** **** **Your Ad Ignored Here: Cartoons from 15 Years of Marketing, Business, and Doodling in Meetings ** by [Tom Fishburne](https://www.lxahub.com/stories/tom-fishburne) Never-mind how many marketing concepts and innovations emerge, marketers still do plenty of dumb stuff. Tom Fishburne's marketoons not only make people laugh, but also highlight the real opportunities and challenges that are faced by marketers every day. **Stay tuned: we're chatting to Tom Fishburne in an upcoming Marketing & Technology Book Club episode.** **** **The Infinite Game: How Great Businesses Achieve Long-lasting Success ** by [Simon Sinek](https://www.lxahub.com/stories/simon-sinek) 10 years ago Simon Sinek urged businesses to **Start With The Why**. *Why do we do what we do? Why do we exist?*  Now in 2019, Simon wants his readers to play the long, or Infinite Game.  The business world is not finite, the rules are not fixed and the goal posts can be moved at any time. **Stay tuned: we're chatting to Simon Sinek in an upcoming Marketing & Technology Book Club episode.** ******Brotopia: Breaking Up the Boys' Club of Silicon Valley ** by Emily Chang Emily Chang faces off against the Silicon Valley boys club in this powerful expose. Emily Chang fearlessly gives a voice to all the women who are struggling to break up the toxic culture of business. She storms through the doors of boardrooms and shines a spotlight on how much work still needs to be done.   **Finding My Virginity: The Autobiography ** by Richard Branson Richard Branson's new autobiography follows on from his 1998's Losing My Virginity. Most people would struggle to fill the pages of one autobiography with their life- let alone two. Richard Branson however, has a lifetime of triumphs and failures he is willing to share with fellow entrepreneurs, business leaders or just those who are willing to listen.   **Stay tuned: we're chatting to Richard Branson in an upcoming Marketing & Technology Book Club episode.**  **Let's not forget last year...**when we consumed marketing and technology books with rapid-fire speed and had the privilege of chatting to the amazing authors behind them!  **[Lost & Founder](https://www.lxahub.com/stories/marketing-tech-book-club-lost-and-founder-by-rand-fishkin)** by [Rand Fishkin](https://www.lxahub.com/stories/rand-fishkin) ** Have a listen to our[ interview with Rand Fishkin](https://www.lxahub.com/stories/marketing-tech-book-club-lost-and-founder-by-rand-fishkin)**          [**Crushing It**](https://www.lxahub.com/stories/marketing-tech-book-club-crushing-it-by-gary-vaynerchuk) by [Gary Vaynerchuk](https://www.lxahub.com/stories/gary-vaynerchuk) ** Have a listen to our[ interview with Gary Vee](https://www.lxahub.com/stories/marketing-tech-book-club-crushing-it-by-gary-vaynerchuk)** ** Watch a clip of our interview with Gary Vee below**        **Hacking Marketing** by [Scott Brinker](https://www.lxahub.com/stories/scott-brinker) ** Have a listen to our [interview with Scott Brinker](https://soundcloud.com/martech_alliance/the-marketing-and-technology-book-club-scott-brinker)** **The Four** by [Scott Galloway](https://www.lxahub.com/stories/scott-galloway) ** Watch our interview with Scott Galloway below**     **Killing Marketing** by [Robert Rose](https://www.lxahub.com/stories/robert-rose) and Joe Pulizzi  ** Watch our interview with Robert Rose below** ** Listen to the [whole interview here](https://soundcloud.com/martech_alliance/the-marketing-book-club-robert-rose)**      **The Start Up Way** by [Eric Ries](https://www.lxahub.com/stories/eric-ries) ** Have a listen to our [interview with Eric Ries](https://www.lxahub.com/stories/eric-ries-interview)**       ** ** **** **The Agile Marketer** by [Roland Smart](https://www.lxahub.com/stories/roland-smart) ** Have a listen to our [interview with Roland Smart](https://www.lxahub.com/stories/marketing-tech-book-club-the-agile-marketer-by-roland-smart)**       **** **Social Selling** by [Tim Hughes](https://www.lxahub.com/stories/tim-hughes)  ** Have a listen to our [interview with Tim Hughes](https://soundcloud.com/martech_alliance/the-marketing-and-technology-book-club-tim-hughes)**       **Digital Sense** by [Travis Wright](https://www.lxahub.com/stories/travis-wright) and [Chris J Snook](https://www.lxahub.com/stories/chris-j-snook) ** Have a listen to our [interview with Travis and Chris](https://soundcloud.com/martech_alliance/the-marketing-and-technology-book-club-travis-wright-and-chris-j-snook)**         **** **Geek Girl Rising **by [Heather Cabot](https://www.lxahub.com/stories/heather-cabot) and Samantha Walravens ** Read our[ interview with Heather](https://www.lxahub.com/stories/geek-girl-rising-by-heather-cabot)**       **** **Story Driven** by [Bernadette Jiwa](https://www.lxahub.com/stories/bernadette-jiwa)  ** Read [more about Bernadette](https://www.lxahub.com/stories/bernadette-jiwa)**       [****](https://www.lxahub.com/stories/would-you-do-that-to-your-mother-by-jeanne-bliss) **Would You Do That To Your Mother?** by Jeanne Bliss ** Have a listen to our [interview with Jeanne Bliss](https://www.lxahub.com/stories/would-you-do-that-to-your-mother-by-jeanne-bliss)** ** Keen to [know more about the author](https://www.lxahub.com/stories/jeanne-bliss)?** [View full post](https://www.lxahub.com/stories/top-6-marketing-books) ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Ella" }, "dateModified" : "2023-01-16T11:02:33.521Z", "datePublished" : "2019-01-21T12:52:34Z", "headline" : "Top 6 Marketing & Technology books to read in 2019", "image" : { "@type" : "ImageObject", "height" : 1080, "url" : "https://cdn2.hubspot.net/hubfs/4668355/Book%20Club/Book%20Club%20-%20Brand%20Assets/Marketing%20and%20Tech%20Book%20Club%20Header.jpg", "width" : 1920 }, "mainEntityOfPage" : "https://www.lxahub.com/stories/top-6-marketing-books", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "height" : 60.0, "url" : "https://cdn2.hubspot.net/hubfs/4668355/4.0%20Stamp%20Logo-1.png", "width" : 60.0 }, "name" : "Stories" } } ```