---
title: Who is Robert Rose?
description: Robert Rose is a leading figure in the Content Marketing space, founder of the Content Advisory and Chief Strategy Advisor for the Content Marketing Institute, bestselling author...oh and  recent member of our Marketing Book Club with his new book, Killing Marketing
---

[Stories | The latest in MarTech, SalesTech & NextTech ](https://www.lxahub.com/stories)

# [Who is Robert Rose?](https://www.lxahub.com/stories/robert-rose)

 Written by [Ella](https://www.lxahub.com/stories/author/ella) | 27 April, 2017

**Robert Rose **is a content marketing strategist, advisor and storyteller. Robert has spent his career helping fellow marketers tell their story more effectively through digital media. His bestselling book, **Killing Marketing**, which he co-wrote with Joe Pulizzi is considered to have rewritten the rules for marketing. 

**Why we love him**

Robert has described himself as “Chief Troublemaker” on his Linkedin page, and this really does sum up his laid back attitude and easy sense of humour. He has utilised his marketing expertise to advise others and this makes him a top notch man in our books.

**Credentials**

> The next phase of [#contentmarketing](https://twitter.com/hashtag/contentmarketing?src=hash&ref_src=twsrc%5Etfw) is smarter, more targeted and more relevant to the audiences it seeks. Here's how to navigate it... [https://t.co/YEfTPk5GGr](https://t.co/YEfTPk5GGr)
> 
>  — Robert Rose (@Robert_Rose) [December 31, 2018](https://twitter.com/Robert_Rose/status/1079814717869314049?ref_src=twsrc%5Etfw)

**Fun facts**

- Robert is a massive music fan, enjoying playing and composing music in his down time
- Robert is a fan of the American football team, the Dallas Cowboys
- Robert joined us for [Marketing & Tech Book Club](https://www.lxahub.com/marketing-book-club) to chat about his and Joe Pulizzi's book, [Killing Marketing](https://www.lxahub.com/stories/marketing-tech-book-club-killing-marketing-by-robert-rose-and-joe-pulizzi)

**Where to find out more**

**Follow Robert Rose**

**<https://www.facebook.com/robrose><https://www.linkedin.com/in/robrose><https://twitter.com/Robert_Rose>**

 [Tweets by Robert_Rose](https://twitter.com/Robert_Rose?ref_src=twsrc%5Etfw)

Not enough Robert Rose content for you? Then check out their [podcast episode](https://open.spotify.com/episode/0TPHWY9SmzoJz7oC8pvLHa?si=-anakh1-T3WyQqVa-OPDMg) on the MKS and MarTech Alliance Report, easy-as-pie now we've linked the full episode below. You can't say we don't spoil you 😘

[View full post](https://www.lxahub.com/stories/robert-rose)

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