Real-world results show that experimentation delivers a measurable business advantage. But what makes for a great experimentation program? And where does personalization fit in?
During this session, we will be presenting the power of digital storytelling and how you can leverage this method to elevate your brand and business across your entire client journey.
Mixing in the turbulent economic, political, and environmental factors fuelling a perfect storm in which companies are having to find new creative ways to reach buyers with limited budgets, tools and..